Is Cosori a Good Brand

Cosori is a popular brand in the USA, UK, and Canada, known for its well-priced and reliable kitchen appliance. However, in 2023, the company recalled over 2 million air fryers due to burn and fire issues.

This incident raises the question: Is Cosori a good brand, and should you buy their products?

Here’s our honest take on the Cosori brand and its products.

About Cosori: History and Background

Cosori doesn’t have a long history, as this brand is relatively new, founded in 2016 in Shenzhen, China. It’s owned by Vesync, established in 2011, also in Shenzhen.

Cosori has launched several products, but it’s primarily recognized for its air fryers, particularly in the USA and Canada. The brand aims to provide high-quality kitchen appliances that enable people to cook healthier meals quickly and conveniently.

While companies often make bold claims to market their products, user satisfaction indicates that Cosori delivers on its promises. However, in 2023, the company faced a setback when it had to recall over 2 million air fryers due to burn and fire issues. This incident highlights that even reputable companies can experience defective product issues.

Subsequently, the company made improvements to rectify these issues, demonstrating their commitment to quality and safety.

How much progress they’ve made in this regard will be explored in detail in our analysis of the Cosori brand and its products.

Product Range

Cosori Products Range

Cosori offers a diverse range of kitchen appliances, including:

  • Air Fryers
  • Pressure Cookers
  • Blenders
  • Kettles
  • Coffee Makers
  • Toasters and Ovens
  • Food Dehydrators
  • Rice Cookers
  • Electric Grills and Griddles

Quality and Durability

Based on our experience thus far, we can say that Cosori products are generally of high quality and durability. We’ve observed that their kitchen appliances are built to last and perform reliably over time.

While they primarily use plastic materials, they feel sturdy, and their design prioritizes functionality and ease of use.

However, it’s important to note that while many customers haven’t encountered significant issues regarding the longevity of Cosori appliances, some have reported issues.

As with any brand, the durability of Cosori products can vary depending on the specific item and how it’s used and maintained. Overall, Cosori provides reliable kitchen appliances, though it’s worth acknowledging that they aren’t flawless, and individual experiences with quality and durability may differ.

Overall, Cosori products are generally of good quality and don’t feel cheaply made from any perspective.


Cosori Performance

No matter how good the products are, if they don’t deliver the expected results, they are of no use.

Fortunately, Cosori products meet expectations. Their most popular item, the air fryer, excels at maintaining taste while ensuring food is well-cooked from every angle.

The Cosori air fryer features a multi-speed fan to cook all kinds of food evenly, resulting in a crispy texture using little to no oil. Yes, the results are not as crispy as deep-fried items, but they come very close.

Cosori pressure cookers prepare meals quickly while maintaining flavor and tenderness. Their blenders create smooth blends for smoothies, soups, and sauces, and their toaster ovens bake and toast food evenly.

Additionally, their kettles, coffee and tea makers, and food dehydrators generally deliver good results.

While the taste depends on the ingredients used, the overall cooking performance of Cosori products is satisfying.

So overall, you can expect to be satisfied with the cooking results of Cosori products.

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Market Reputation

Cosori has gained a solid reputation in the kitchen appliance market in the US, UK, and Canada. The primary product contributing to this reputation is their air fryer, which has provided strong competition to well-established brands in the States.

The quality of a product speaks for the brand, and we can confidently say that Cosori products are good and meet kitchen needs effectively.

However, you should also note that while the brand’s reputation is strong, it is not without its flaws.

Why do we say that?

Many users have reported issues, the most common being that some products stopped working within a few months. Additionally, there were burning issues that led to the company recalling their air fryers.

Despite these setbacks, Cosori has managed to regain a good reputation in the market.

Pricing and Value for Money

Pricing plays a crucial role in determining whether a product will be a hit or a miss, and fortunately, Cosori products are competitively priced.

We’re not claiming that these are the cheapest options available, but considering the quality of the products, they are priced well.

For instance, you can find their mini air fryer for under $50, which is appealing for those on a budget. Their full-size air fryers start at around $80, which is again an attractive price point.

Their kettles start at under $40, offering affordability without compromising quality. While their food dehydrators may seem pricier, ranging from $450 to $500, it’s worth noting that such appliances typically come with a higher price tag.

If a product justifies its price and delivers on its expected performance, it’s considered value for money, and we can say that Cosori products offer just that.

While they may not be the cheapest option on the market, they certainly provide good value for the money.

Consumer Feedback

Cosori Customer Reviews

We have meticulously analyzed consumer feedback and found that Cosori products have received overwhelmingly positive responses from the majority of consumers.

In terms of ratings, the average rating for Cosori products is 4.5 stars, which is considered excellent. It’s worth noting that this rating isn’t based on feedback from just a handful of users but comes from over 80,000 individuals, which indicates a high level of satisfaction among consumers.

While it’s true that some users have encountered issues with certain products deteriorating after a few months, such instances are rare, and most consumers are experiencing the satisfaction they anticipated.

However, we strongly advise you to go through the negative reviews, as they can sometimes highlight common issues that may be of concern.

Still, nearly all Cosori products have received positive consumer feedback, highlighting a high level of satisfaction among users.

Customer Support

Typically, newer brands struggle to provide satisfactory customer support, but fortunately, Cosori has managed to offer good support.

In our experience, we found their support team to be effective. They operate during regular working hours, Monday to Friday, from 9:00 AM to 5:00 PM PT. Additionally, you can reach them directly by calling 1-888-402-1684 or sending an email to

While some users have reported issues such as long wait times or not receiving desired responses, the majority express satisfaction with the customer support provided.

It’s important to note that the quality of customer support may vary depending on location. In the USA and Canada, it’s generally satisfactory, although some users have reported instances of zero response despite multiple attempts to contact them.

Overall, we can say that Cosori offers good customer support, but it may not be the absolute best.

Additionally, Cosori products come with a standard 1-year warranty, with the option to extend it by an additional year by registering your product within 14 days of purchase.

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Comparison with Other Brands

Just because we are talking about Cosori doesn’t mean we overlook other brands or only praise this one, especially when other brands are also making significant efforts by launching impressive products.

Cosori’s most popular product is the air fryer, and one of the brands directly competing with it isĀ Ninja.

Ninja also produces some of the best air fryers in the market, arguably surpassing Cosori in certain aspects.

While Cosori manufactures excellent products, those from Ninja are equally impressive or even superior in some respects.

Additionally, there are other brands like Chefman, Dash, WestBend, and others in the USA that offer quality and more affordable kitchen appliances.

So, what does this mean?

It means that Cosori is not the sole contender in this market.

While their products are undoubtedly good, so are those from other brands. Therefore, it’s safe to say that Cosori produces products of equal quality to other brands in the USA.

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Is Cosori a Good Brand?

After analyzing everything, we can confidently say that Cosori is a good brand for kitchen appliances.

We don’t rely solely on brand claims; we focus on real-life usage. Based on this, we can affirm that Cosori products are worth considering.

However, you might encounter some issues related to the products or customer support. Overall, though, most customers are happy with their Cosori products.

So, you can buy their products, especially the air fryers. While their other products are also good, it’s the air fryers that have established the company’s reputation, and the company focuses more on this product line.

In summary, while any product from their portfolio is a good choice, their air fryers should be a higher priority because they offer the most value for money.

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Final Verdict

It won’t be wrong to say that Cosori has been doing a great job of offering reliable products in the USA, Canada, and the UK.

However, as mentioned earlier, they are not the only contender in this field, as you also have great options from other brands, too.

Therefore, we highly suggest you compare different models from various brands to ensure you get the best product for your needs.

If you prefer not to compare and just want to go with Cosori, that’s perfectly fine too, as you will still get a reliable product.

This was our honest take on Cosori. The buying decision is entirely up to you. We just want you to get the best value for your money.


1. Is Cosori air fryer worth buying?

Yes, Cosori air fryers are definitely worth buying. They boast solid build quality, are packed with features, and perform well.

If you have a particularly sensitive nose, you might detect a slight overcooked fragrance, but this isn’t very noticeable and isn’t present in every unit.

Overall, Cosori air fryers offer great value for money and are certainly worth considering for your kitchen.

2. Does Cosori use teflon?

Yes, some Cosori products use Teflon. For example, many of their air fryer baskets and accessories have a non-stick coating, which is often made from Teflon. This coating helps prevent food from sticking and makes cleaning easier.

3. How is the quality and durability of Cosori products?

The quality and durability of Cosori products are good. We have found that Cosori appliances are well-made and last a long time. The materials used are usually sturdy, and the design focuses on functionality and ease of use. However, as with any brand, experiences can vary, and some customers have reported issues. Still, Cosori provides reliable and durable kitchen appliances.

4. How do Cosori products perform?

Cosori products perform well. Their appliances are efficient and easy to use. For example, Cosori air fryers cook food evenly and quickly, while their pressure cookers and blenders are versatile and powerful.

While we are satisfied with the overall performance, some have noted occasional issues.

5. Are Cosori products easy to use and maintain?

Yes, Cosori products are easy to use and maintain. They are designed with user-friendly interfaces and clear instructions, making them accessible to a wide range of users.

Many of their appliances come with features that simplify cooking and cleaning, such as non-stick surfaces and dishwasher-safe parts.

So, is Cosori a good brand? Are Cosori products good? We are confident that you now know the answer.

If you still have any doubts, feel free to ask us in the comment section. We would love to help you.

Also, share your thoughts if you agree or disagree with the points mentioned here.

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